Visual Communication
INCEPTION
The Department of Visual communication was instituted in 2018.
OBJECTIVE
· Visual Communication is a creative process that blends art and technology to communicate ideas and information visually. A visual designer works with an array of communication mediums and tools to convey a message to the audience. The Department aims at providing real-time experiences in communication, photography, journalism and such skills that equip them to cater to the needs of the media and entertainment industry.
· The course will enrich them to expand their specific skills and creativity to keep pace with the constantly altering requirements of the industry.
SCOPE FOR HIGHER EDUCATION
· M.Sc in Visual Communication
· M.Sc in Visual Media
· MA in Visual communication
· PG Diploma in Visual Communication and Merchandising
· PG Certification in Visual Communication and Merchandising
· MA Journalism and Mass Communication
· Master of Design in Visual Communication
· Graduate Diploma in Visual Arts
· PG Diploma in Journalism
· Master of Fine Arts in Visual Media
· M.Sc Electronic Media
OPPORTUNITIES FOR CAREER AND PLACEMENT
· Visual Communication Designer
· Graphic Artist
· Desktop Publisher
· Digital Photographer
· Web Designer
· Instructional Designer
· Animator
· Cartoonist
· Production Assistant
· Ad Photographer
· Event Manager
FACILITIES
LABS
· Drawing studio equipped with specially designed properties
· Multimedia lab with 50 computers with latest designs and animation software.
· Fully equipped photography studio
· Shooting floor with dark room facility
· Edit suit with recording booth
· Dubbing studio with soundproof facility
DEPARTMENT LIBRARY
BRIDGE COURSE
The bridge course is conducted for the 1-year students, during which they were briefed about the curriculum, syllabus, practical exercises, software tools used, and any hands-on projects. Explained about the methods used to assess the student's progress and learning outcomes, such as portfolio reviews, critiques, or presentations.
CERTIFICATE COURSE
The Department of Visual Communication offered a certificate course on Digital marketing for a duration of 30 hours in the 3rd semester.
SEMINARS, CONFERENCES AND WORKSHOPS
· A Seminar on “Scriptwriting” was organised on 15-03-2023.The guest speaker was Dr. N. Rathi Chithra, Freelancer.
· Workshop on “Documentary Film Making” was held on 13.02.2023 & 14.02.2023. The Resource Person was Mr. Elavarasan Devarajan, Film Assistant
GUEST LECTURES
· Guest Lecture on “Interview techniques ” was held on 07-09-2022. The resource person was Mr. Lakshmana, Editor- In- Chief of Thaai Magazine.
· Guest Lecture on “Political Parties & PR in media ” was held on 23-09-2022. The resource persons was Mr.KS Radha Krishnan.
ACADEMIA INDUSTRY CONNECT
The students of the Department of Visual Communication visited the following organizations for internship
1. Zee Entertainment
2. Star Vijay
3. Surang Studios
4. GIRI traders
5. Voice of Madras
.
Student Achievements
NasreenFathima. A.R of I BSc Visual Communication was awarded Upcoming Youtuber award of the year by women power awards 2023 on 08.03.2023
M.SindhuChouthri of I BSc Visual Communication was awarded Student award for 100% attendance by MGR Janaki College of arts & Science College on Achiever’s day.
PrityRana of II BSc Visual Communication was awarded Student award for Camera handling in college events by MGR Janaki college of arts & Science College on Achiever’s day
Monika .W of II BSc Visual Communication was awarded Student award for Camera handling in college events by MGR Janaki college of arts & Science College on Achiever’s day
Gladiya of II BSc Visual Communication was awarded Student award for Camera handling in college events by MGR Janaki college of arts & Science College on Achiever’s day
R.Indhumathi of II BSc Visual Communication participated in T –a T-shirt design contest conducted by the Department of Commerce, MGR Janaki College of Arts & Science College and won the I prize.
FACULTY ACHIEVEMENTS
Ms.Pavithra, published a chapter on Is Social media a threatening factor to mankind?in the book titled S-Risks, Shaping the far future, ISBN - 978-93-81899-58-8
Ms.Poornima, published a chapter on Flip side of the booming Animation Industry in the book titled S-Risks, Shaping the far future, ISBN - 978-93-81899-58-8
FACULTY DEVELOPMENT ACTIVITIES
Ms.Pavithra, & Ms. Poornima attended
· Xposure 23 – State level Symposium Patrician College of Arts & Science , Chennai
· Work Shop on Film Making - Anna University
· Chennai Literary Fest
Ms.Pavithra & Ms.Poornima attended the following Faculty Development Programs
· Exploring Landscapes in Media Education and New Horizons in media research, Patrician College of Arts & Science, Chennai
· Mentoring and teaching Pedagogy for classroom delivery enhancement at Sairam Insitute of Management