INCEPTION
The Department of Business Administration was established in the year 2003. The BBA (Bachelor of Business Administration) program is designed to develop managerial, entrepreneurial, and leadership skills to meet the growing demands of the modern business and corporate world.
OBJECTIVES
To provide a strong foundation in the principles and practices of business administration.
- To develop knowledge and skills in key functional areas such as Finance, Marketing, Human Resource, and Operations.
- To nurture entrepreneurial abilities and managerial competencies among students.
- To enhance analytical and decision-making skills required in dynamic business environments.
- To prepare students for professional careers and higher education in management and related fields.
CURRICULUM
| PROGRAMME EDUCATIONAL OBJECTIVES (PEO) | |
|---|---|
| PEO1 | Graduates will develop strong managerial, leadership, and decision-making skills to effectively manage business organizations in a dynamic global environment. |
| PEO2 | Graduates will acquire knowledge in finance, marketing, human resource management, entrepreneurship, and business analytics to pursue successful careers and higher education. |
| PEO3 | Graduates will demonstrate entrepreneurial abilities, innovation, and problem-solving skills to create and manage business ventures ethically and sustainably. |
| PEO4 | Graduates will exhibit professional ethics, social responsibility, communication skills, and commitment towards sustainable business practices and community development. |
| PROGRAMME OBJECTIVES (PO) | |
|---|---|
| PO1 | Apply knowledge of management theories, business principles, accounting, finance, marketing, human resource management, economics, and entrepreneurship to solve business problems effectively. |
| PO2 | Identify, analyze, and solve complex business and managerial problems using logical reasoning, analytical skills, and appropriate decision-making techniques. |
| PO3 | Demonstrate effective oral, written, interpersonal, and presentation skills for professional business communication in diverse organizational settings. |
| PO4 | Exhibit leadership qualities, teamwork, coordination, and the ability to work collaboratively in multicultural and multidisciplinary environments. |
| PO5 | Understand ethical principles, corporate governance, sustainability, and social responsibilities in business practices and decision-making. |
| PROGRAMME SPECIFIC OUTCOMES (PSO) | |
|---|---|
| PSO1 | Apply managerial, accounting, financial, marketing, and human resource management concepts to solve real-world business problems effectively. |
| PSO2 | Demonstrate entrepreneurial, leadership, communication, and decision-making skills for managing organizations and business ventures successfully. |
| Bachelor of Business Administration Minimum Credits to be earned: 132 | ||||||||||
|---|---|---|---|---|---|---|---|---|---|---|
| Hours/Week | Maximum Marks | |||||||||
| SEMESTER 1 | ||||||||||
| Category | Code | Course | L | T | P | SL | C | CIA | SEE | Total |
| AEC | 26LTAM11/ 26LHIN11/ 26LFRE11/ 26LISB11 |
Tamil I / Hindi I / French I / Indian Sign Language (Basic) |
3 | 0 | 0 | 3 | 3 | 40 | 60 | 100 |
| AEC | 26LENG11 | English I | 3 | 0 | 0 | 3 | 3 | 40 | 60 | 100 |
| PCC | 26CBBA11 | Principles and Practices of Management | 4 | 0 | 0 | 4 | 4 | 40 | 60 | 100 |
| PCC | 26CBBA12 | Financial accounting | 4 | 0 | 0 | 4 | 4 | 40 | 60 | 100 |
| MDC | 26MBBA11 | Business Statistics and Logic | 3 | 0 | 0 | 3 | 3 | 40 | 60 | 100 |
| VAC | 26BVAC11 | Indian Knowledge System | 2 | 0 | 0 | 2 | 2 | 40 | 60 | 100 |
| AEC | 26PSSK11 | Communication Skills | 0 | 0 | 4 | 0 | 2 | 40 | 60 | 100 |
| VAC | 26BVAC13 | Environmental Studies and Sustainability | 2 | 0 | 0 | 2 | 2 | 40 | 60 | 100 |
| Total | 21 | 0 | 4 | 21 | 23 | - | - | - | ||
CIA - Continuous Internal Assessment SEE - Semester End
Examination
L- Lecture, T- Tutorial, P- Practical, SL - Self-Learning C- Credit
L- Lecture, T- Tutorial, P- Practical, SL - Self-Learning C- Credit
| SEMESTER 2 | ||||||||||
|---|---|---|---|---|---|---|---|---|---|---|
| Category | Code | Course | L | T | P | SL | C | CIA | SEE | Total |
| AEC | 26LTAM21/ 26LHIN21/ 26LFRE21/ 26LISB21 |
Tamil II / Hindi II / French II/ Indian Sign Language (Advance) |
3 | 0 | 0 | 3 | 3 | 40 | 60 | 100 |
| AEC | 26LENG21 | English II | 3 | 0 | 0 | 3 | 3 | 40 | 60 | 100 |
| PCC | 26CBBA21 | Human Behaviour and Organization | 4 | 0 | 0 | 4 | 4 | 40 | 60 | 100 |
| PCC | 26CBBA22 | Marketing Management | 4 | 0 | 0 | 4 | 4 | 40 | 60 | 100 |
| PCC | 26CBBA23 | Business Economics | 4 | 0 | 0 | 4 | 4 | 40 | 60 | 100 |
| MDE | 26EMDE21 | Indian System of Health and Wellness | 3 | 0 | 0 | 3 | 3 | 40 | 60 | 100 |
| VAC | 26DVAC21 | Universal Human Values | 1 | 0 | 0 | 1 | 1 | 40 | 60 | 100 |
| Total | 22 | - | - | 22 | 22 | - | - | - | ||
Graduates of this programme can pursue advanced studies in:
- MBA
- ACS
- CA
- CMA
- CFA
- Ph.D.
- LLB
OPPORTUNITIES FOR CAREER AND PLACEMENT
Students completing this programme can explore diverse career paths such as:
Entrepreneurs
Management Trainees
Sales Representatives
Market Analyst
Financial Analyst
Credit Analyst
Logistics Specialist
HR Assistant
Recruiter
Training Coordinators
IT
Retail Management
Healthcare
Banking
PLACEMENT
Students of the department have been successfully placed in various reputed organizations through the Placement Cell of the College, including:
- TCS
- Cognizant
- Deloitte
- Sutherland Global
- Altruist Technologies
- Integrated India Pvt Ltd
- EQ India, Capgemini
Alumni Testimonial
Ms. SRIVIDHYAA RANGARAJAN
2003-2006
AVP/BUSINESS ANALYST, BANK OF AMERICA
"I have completed my graduation in Bachelor of Business Administration (2003-2006) at Dr. MGR Janaki College. The College offers a safe and structured space that encourages active participation in both academic and extracurricular activities..."
Ms. S. KAVITHA
2003-2006
MANAGER - RESOURCE MANAGEMENT, NEUREALM
"As part of the first batch of the BBA department, I feel proud and fulfilled to have been part of its foundation. My journey as a BBA student was transformative, shaping both my professional mindset and personal discipline..."
Ms. SRIVIDHYAA RANGARAJAN
2003-2006
AVP/BUSINESS ANALYST, BANK OF AMERICA
"I have completed my graduation in Bachelor of Business Administration (2003-2006) at Dr. MGR Janaki College. The College offers a safe and structured space that encourages active participation in both academic and extracurricular activities..."
Ms. S. KAVITHA
2003-2006
MANAGER - RESOURCE MANAGEMENT, NEUREALM
"As part of the first batch of the BBA department, I feel proud and fulfilled to have been part of its foundation. My journey as a BBA student was transformative, shaping both my professional mindset and personal discipline..."
Ms. S. KAVITHA
2003-2006
MANAGER - RESOURCE MANAGEMENT, NEUREALM
"As part of the first batch of the BBA department, I feel proud and fulfilled to have been part of its foundation. My journey as a BBA student was transformative, shaping both my professional mindset and personal discipline..."
DR. D.K. HEMAMALINI
2004-2007
ASSISTANT PROFESSOR, AJM JAIN COLLEGE
"I completed my undergraduate BBA and postgraduate M.A. in Human Resource Management at Dr. MGR Janaki College. The knowledge and guidance I received there have played a significant role in my career success..."
